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Extending Bartina Art to Milan Fashion Trend
On October 21, 2010, BADINA, an iconic Italian women's fashion brand, made a stunning appearance at the Shanghai World Financial Center — often referred to as the "City of the City" — with a fashion show celebrating Milan’s rich fashion culture and urban style. The event showcased the brand’s signature elegance and romantic charm, drawing inspiration from the beauty of the Apennine Mountains and translating it into a visual journey for guests across different venues. The collection featured minimalist yet refined designs that captivated the audience, offering a unique blend of sophistication and modernity.
At the event, Mr. Zhang Lifu, President of BADINA, Daniela Vigani, the brand’s designer, and Ms. Carina Lau, the brand’s image spokesperson, were joined by numerous celebrities, fashion influencers, and business leaders from Hong Kong, Macao, and Taiwan. This gathering not only highlighted the brand’s growing presence in Asia but also marked the beginning of a new era in fashion trends led by BADINA.
Founded in 1998 in Milan, the heart of fashion, BADINA has always been known for its timeless elegance and aristocratic allure. The brand brought a fresh and sophisticated Italian influence to the Chinese market, blending traditional craftsmanship with contemporary design. With the collaboration of renowned international designer Daniela Vigani, BADINA continues to focus on creating high-quality, elegant clothing that reflects both European heritage and modern sensibilities.
BADINA’s design philosophy centers around combining classic elegance with modern fashion, resulting in collections that are visually striking and emotionally resonant. The brand uses premium fabrics, innovative 3D cutting techniques, and intricate details like diamond embellishments to emphasize its luxurious appeal. At the same time, it ensures comfort and a flattering fit, making each piece both stylish and wearable.
The Autumn/Winter 2010 collection was particularly notable, featuring six thematic expressions: "Love," "Fiery," "Aftertaste," "Loving," "Infiltrating," and "Queen." Each theme was carefully crafted to reflect the multifaceted nature of modern femininity, delivering a powerful artistic statement through thoughtful design and creative execution.
BADINA continues to evolve while staying true to its roots, offering women a wardrobe that blends cultural richness with global fashion trends. Whether through its runway shows or everyday wear, the brand remains a symbol of grace, sophistication, and timeless beauty.